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Helichrysum & Plum Nourishing Shampoo

$19.00$25.00 N/A

Enrich and Soothe | Dry and Over-Processed Hair

Nourishing helichrysum extract cleanses and strengthens hair while reducing dryness and soothing itchiness that can be the result of repeated color and chemical treatments. Rich in omega-6 fatty acids, grape-seed and plum-seed oils moisturize and add shine, as ginkgo biloba extract and keratin both work to restore fried strands.

Scent: Floral meets herbal with intermingling notes of lavender, chamomile, rosemary, jasmine and holy basil.

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the wisdom of what works.

Sage shampoos and conditioners feel so indulgent, they could be a guilty pleasure, except there’s nothing to feel guilty about. The aromatic, highly concentrated blends merge the best of natural and lab-formulated ingredients, combining botanical extracts with Theorie’s signature Amino Complex and keratin protein to nourish all hair types. Soak in every moment of the luscious scents and luxe lathers as the formulas go to work hydrating, smoothing, detoxifying, brightening and more to enhance the beauty of your hair.

Amino Complex is Theorie’s exclusive blend of nutrient-rich essential amino acids that help to rebuild and strengthen hair. During shampooing and conditioning, the complex bonds to your strands, refilling lost moisture and boosting protein inside weak hair fibers.

the wisdom of what works.

Sage shampoos and conditioners feel so indulgent, they could be a guilty pleasure, except there’s nothing to feel guilty about. The aromatic, highly concentrated blends merge the best of natural and lab-formulated ingredients, combining botanical extracts with Theorie’s signature Amino Complex and keratin protein to nourish all hair types. Soak in every moment of the luscious scents and luxe lathers as the formulas go to work hydrating, smoothing, detoxifying, brightening and more to enhance the beauty of your hair.

Amino Complex is Theorie’s exclusive blend of nutrient-rich essential amino acids that help to rebuild and strengthen hair. During shampooing and conditioning, the complex bonds to your strands, refilling lost moisture and boosting protein inside weak hair fibers.

benefits.
• Helichrysum extract provides antioxidant benefits, helping to protect hair from UVA and UVB radiation, which degrades the natural proteins that occur in hair, such as keratin.
• Grape-seed oil is abundant in antioxidant vitamin E, which acts as a deep moisturizer for hair, helping to prevent breakage and increase shine.
• Plum-seed oil is rich in fatty acids, as well as vitamins A, C and E, which help strengthen and protect strands from heat usage and free radical damage.
• Ginkgo biloba extract encourages an increase in blood flow, promoting hair health and shine.
• Keratin protein increases hydration, brightness and softness of hair fibers, improving the state of both virgin and over-bleached hair.
• Theorie’s Amino Complex is made up of amino acids that help rebuild and strengthen hair by supplying nutrients and oxygen to hair follicles.
• Protects color and keratin-treated hair
directions.
Apply generously and rinse thoroughly. Use daily and follow with Helichrysum & Plum Nourishing Conditioner.

AQUA (WATER), COCO-GLUCOSIDE, SODIUM LAURETH SULFATE, COCO-BETAINE,HELICHRYSUM STOECHAS EXTRACT, GINKGO BILOBA LEAF EXTRACT, PEG-7 GLYCERYL COCOATE, VITIS VINIFERA (GRAPE) SEED OIL, PARFUM, OCTYL METHOXYCINNAMATE, POLYQUATERNIUM-10, HYDROXYPROPYL GUAR, PHENOXYETHANOL, KERATIN.

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