"Just imagine a soft, luxurious lather that makes you feel like you’ve spent a mint. Theorie could sell this for much more than it is, and I would pay for it. It is that good. It has a mild, pleasant, clean scent, lathers up to a rich smooth lather, and rinses off to make you feel beautifully clean and refreshed."

"I discovered the Amber Rose shampoo and conditioner when visiting an AirBnB in Vermont last year. I instantly fell deeply in love with the smell and how it made my hair feel. Since using this shampoo, my dry flaky scalp has cleared totally - no itching, no scabbing! It's really a miracle!!"